What Will the iPhone 3G Mean to Digital Media Content?
06/13/2008 16:18 Filed in: iPhone
In Japan, Softbank, the country's third largest mobile provider, has the rights to sell the iPhone 3G. There's been no word on whether or not this is an exclusive deal or not, but they will apparently be selling the iPhone later this year. Now, I've heard stories that commuters on trains are already watching live broadcasts and high quality streaming video on their handsets. If the 3G rates mentioned above hold true, this is easily understood. The near-DVD quality of video found on iTunes would stream over the stationary rates quoted above, and as you can imagine the small screens on hand sets wouldn't need even a quarter of that screen size or data rate, making full motion video a realm to watch for digital content creators eyeing the mobile market.
I know that I personally have been eyeing mobile content for some time, though it may not be the ideal venue for the types of shows I want to do. Before this site, I was always found holding a Sony PSP and had intended to create comics and graphic novels for that amazing screen. Now I am enamored with creating the same for the iPhone. It's touch screen seems ideal for it. If I could produce animation fast enough, I might even consider that, and with the 3G handset, the streaming of said animation would actually be possible. I see a future with huge potential and I, for one, can't wait to see what kind of amazing products come out for it.
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MOBILE MANGA
In Japan where manga and doujinshi (usually amateur, self published comic works) are huge, the mobile content market has opened entirely new doors of liberation. First, there's the elimination of printing costs, a serious obstacle for the indie artist. This also opens the door to full color works. Second, the issue of distribution is quickly solved because the works become only a click away as opposed to the difficulty of retail outlets, which are nearly impossible for the indie to get in. Limited shelf space becomes a thing of the past.
In the American comics market this becomes an even greater possibility. The American comic market is a world where distributors rule, retailers suffer, many going out of business at steady pace, and the publishers and creators are forced to play whatever hand they are given. All of this can be swept away in an all digital and mobile world.
Of course I don't expect this huge transformation to happen anytime soon. It's going to start small. With devices like the iPhone, though, featuring a revolutionary touch screen and beautiful color rendering, a new space is opening for mobile manga. New creators can get in, creating even specific iPhone manga, and have a huge and ever growing audience awaiting their work. The cost of color is no more. The cost of print extinct. Distribution is under control of the creator if that is the desire. With iPhone manga, or mobile content in general, it's a whole new world.